The phrase refers to an exhibition event focused on watercraft held in the Niagara Falls region. These events commonly showcase a variety of boats, from small personal watercraft to larger yachts, alongside related equipment, services, and accessories. For example, attendees might find displays of fishing boats, pontoon boats, and various marine supplies.
Such an event offers several advantages, serving as a central location for manufacturers, dealers, and consumers to connect. Businesses can display new models and generate sales leads, while prospective buyers can compare different options in one convenient venue. Historically, these gatherings have been important for the boating industry, driving innovation and fostering a sense of community among enthusiasts. They also contribute to the local economy by attracting visitors and generating revenue for related businesses.
