The rewards derived from the act of associating, particularly the sense of status, companionship, and group enjoyment, motivate individuals to participate in collective action. These benefits, intrinsic to the group experience, stand apart from material or purposive goals. For example, individuals might join a local political party chapter less for specific policy outcomes and more for the camaraderie and social interaction it offers.
These incentives are crucial for maintaining group cohesion and participation, especially in organizations where tangible benefits are limited or deferred. Historically, voluntary associations, from civic leagues to social clubs, have relied on these attractions to sustain membership and activity. Their availability fosters a sense of belonging and shared identity, reinforcing commitment to the group and its objectives.
