The annual automotive exhibition held in Wichita, Kansas, showcases custom cars, hot rods, and motorcycles, often featuring innovative designs and builds. It serves as a significant event for enthusiasts and professionals within the custom car community.
This event offers economic benefits to the local Wichita area by attracting tourism and generating revenue for businesses. Its historical context lies in the legacy of a prominent figure in custom car design, contributing to the culture and evolution of automotive artistry.